Article i 'Tidsskrift for arbejdsliv' no. 2 2002, page 25-43.
Knowledge Workers in the dot.com economy
Bente Rasmussen og Birgitte Johansen
Management and popular literature talk about a new economy and a new type of knowledge workers. The new knowledge workers are said to be loyal to their portfolio and working in their own interest rather than that of their employers. Using data from a study of web-designers in advertising bureaus and a web-based information system provider, we argue that the socalled new economy and new workers are very well understood with our ‘old’ concepts. Even if the workers are motivated by professional interest and find work meaningful and exciting, their hard work and long hours are primarily motivated by the economic pressure of new entrepreneurial firms.